As the pub trade has changed and fewer venues have live entertainment licences he was having to move the emphasis of his business from residency contracts to one-off private bookings. 

 

With this in mind, he wanted a logo that was more stylish than his last to attract wedding couples and corporate business.  He would, however, still need to be able to print the logo himself on his karaoke consumbales (request slips, song books, etc).